Scaling sustainable cleaning brands for 20M people.
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Expansion of VivaTerra's eco-friendly cleaning product line (bar soap, dish soap, laundry detergent, heavy-duty cleaners), produced from recycled vegetable oil collected by VivaTerra Institute. The project serves a region (39 municipalities) with over 20 million inhabitants in Greater São Paulo - Brazil. The investment creates a semi-industrial production and bottling line, professional branding and commercial structure, developing new SKUs such as PET market and automotive product lines. Current gross revenue: R$20,000/month, with potential to stabilize the NGO's cash flow so it doesn't depend on selling used oil for biodiesel. Additionally, the investment strengthens the brand and generates positive environmental and social impact, rewarding families and oil generators with products.
Semi-industrial production, new SKUs, sales to stabilize revenue.
Phase 1: Product Line
Core SKUs validated in market
Phase 2: Production Scale
Semi-industrial facility setup
Phase 3: Distribution
National retail partnerships
Open Financial & Reinvestment Logs — open financial logs and reinvestments, with auditable monthly reports.
Expansion to new markets; multiplied social impact; stabilized revenue.
VivaTerra
Verified Partner
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